February 20, 2005

Mr. Tom Schwartz
Regional Sales Manager
Ripley Manufacturing
3200 Whitehall Road
Camden, UT 36419

Dear Mr. Schwartz:

In a recent conversation with Allan Stahl, your name came up as a person who might provide me vital information on the bicycle industry. (Introduction)

As a sporting goods salesman for seven years I am seeking a career opportunity that provides more opportunity for growth. I feel bicycling is definitely a growth industry and would like to learn your views on where opportunities may be. As a Business School graduate from University of Colorado with a record of top sales performance, I feel I can help a company grow. (Purpose)

I am aware that Ripley may not have current positions open, but your advice and information about the bicycle industry would certainly assist me in my career plans. (Diffuse)

My resume is enclosed for your review. I will call you next week to arrange a meeting convenient to your schedule. (Next Step)

Sincerely,



Samuel L. Stern
Cell: (862) 555-8383
Home: (862) 555-4567

Enclosure