You know who you are and what you want from a job, but can you explain it concisely? Could you boil your ambitions down to a few points that would make networking contacts and potential employers take notice?

Before you begin building your career network, consider creating and practicing your presentation statements–brief summaries of who you are, your strengths and your career direction. Presentation statements are carefully crafted messages that can be used during interviews, at networking events or in recruiting agencies. Here a few tips to get you started on writing and delivering standout statements.

Make It Appropriate – Remember, there is no “one size fits all” presentation statement. Use the right message for the right moment. In an interview, your focus will be different than when you are at a business association meeting.

Keep It Brief – Never get caught rambling about yourself. Make presentation points powerful but succinct.

Stick to What’s Important – Don’t share facts about yourself and your work experience that’s not relevant or your message will become muddled. Keep statements focused and use only the strongest supporting facts to make points.

What Goes In a Presentation Statement?
Example Presentation Statements