Website Specialist

posted:
Location
Santa Barbara, California
Industry
Advertising, Marketing & Public Relations (Protective Service Occupations)
Job Type
Temporary
Working Hours
Various Shifts Available
Salary
US$ 30.00 - US$ 33.00 per hour
Ref. Number
S_65716
Contact
Ortiz, Stephanie, Spherion
Phone
805-683-1600
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Job Description

The Website Specialist is responsible daily updates of internal or external websites, and other public digital platforms. Ensures all systems are available for internet traffic and increases visibility and traffic across . Administers all technical aspects of website, including performance issues, such as speed of access. Monitor technical aspects that may need follow-up. Runs tests, revises, maintains, and controls content, look, and flow of websites. Applies knowledge of programming techniques and computer internet systems. The position involves the procurement, writing and posting of content to the website. Stays abreast of web technologies, researches trends of peer hospital sites in order to keep the site current, and collaborates on planning for future needs. Works closely with other marketing communications and PR staff. Under supervision, position will coordinate budget and collaborate data sharing with third party vendors. This position will report to the Website and Digital Marketing Supervisor.
Will be working remotely , but may need to travel onsite for meetings.

Responsibilities:
Update content of website and public digital platforms by gathering information and integrating data from other departments, assuring that all content complies with organizational standards and goals.
Percentage of time: 30%

Define key performance indicators and implement enterprise level measurement, analytics and reporting methods to gauge success.
Percentage of time: 15%

Work with outside agencies as needed to develop graphics consistent with ongoing marketing initiatives and share data
Percentage of time: 10%

Write, edit, proofread and upload content.
Percentage of time: 25%

Implement enterprise level measurement, analytics and reporting methods to gauge success. Present statistical data.
Percentage of time: 10%

Develop and present statistical data concerning website traffic usage to web advisory panel and management groups as appropriate.
Percentage of time: 5%

Work with Information Systems to ensure site is functioning properly and to correct any technical problems.
Percentage of time: 5%

Working hours: Various Shifts Available

Skills:
Technical background with advanced computer skills, a solid understanding of ethical search engine optimization techniques. Experience with online monitoring and measurement platforms including but not limited to Google Analytics, Adobe Marketing Cloud, Facebook Insights, YouTube Insights.
Mac and Windows expertise. Demonstrated proficiency with web design and analytics software including, but not limited to, Adobe Marketing Cloud, Google Analytics, Photoshop, Dreamweaver, Facebook Insights, YouTube Insights.. General knowledge of web services and XML.
Knowledge of graphic design best practices and principles for both print and web projects.

Education:
Bachelors

Experience:
1-4 years

Qualifications:
Minimum of 3-5 years professional web design experience.
Preferred: Non-profit and/or healthcare experience preferred.

Budget Copy Writing Digital Marketing Digital Media Dream Weaver

Data, analytics, and metrics oriented. Ability to work effectively under deadlines and juggle several assignments simultaneously.


Please attach your resume to be considered for this great opportunity

Spherion has helped thousands of people just like you find work happiness! Our experienced staff will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temp-to-perm or direct hire opportunities, no one works harder for you than Spherion. EEO Employer: Race, Religion, Color, National Origin, Citizenship, Sex, Sexual Orientation, Gender Identity, Age, Disabil

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