The economic meltdown of 2008 was undeniably a game—changer. It is an event that will have lasting influences on our financial, housing and yes, our labor markets. Workers’ opinions about their career and the workplace have continued to evolve, perhaps now at a more rapid pace. How employers attract, cultivate and retain talent in an era where social media, e-recruiting and employer branding are gaining in popularity, while the supply of qualified workers will once again dwindle, becomes ever more difficult to ascertain. The 2009 Emerging Workforce Study has revealed one fact with clarity — alongside broad adjustments in government regulation, lending, borrowing, taxes and even our nation’s global standing — key workplace strategies are being rebuilt for a new time.
Executive Summary
The 2009 Emerging Workforce Study revealed six workplace strategies every employer needs to consider for future success:
- Workplace Strategy #1 – More Narrowly Define the Talent You Need
- Workplace Strategy #2 – Utilize Tailored Recruitment Strategies
- Workplace Strategy #3 – Cultivate Today’s Employees into Tomorrow’s Talent Engine
- Workplace Strategy #4 – Believe in the Power of Work/Life Balance Programs
- Workplace Strategy #5 – Know What it Takes to Keep Your Top Performers
- Workplace Strategy #6 – Close the Gap and Achieve Retention for All
This year’s study has also examined two broad cultural shifts that can have significant impact on a company’s success or failure in the years to come:
- Cultural Shift #1 – Adoption of Social Media
- Cultural Shift #2 – A Desire to Feel Connected to Employer
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