Understand your workforce
A comprehensive research initiative, Emerging Workforce® is designed to decode the rapidly shifting attitudes, values, and motivations of today's American workforce. The study examines critical factors driving job satisfaction, employee engagement, and talent retention in an era of unprecedented workplace transformation. By integrating employee perspectives with employer insights and organizational practices, the research delivers a complete 360-degree analysis of the modern workplace landscape. This study provides actionable intelligence for employers that empowers busiensses to make strategic, data-driven decisions that enhance employee performance, culture, and competitive advantage.
Research Foundation
- 28 years of continuous workforce research - tracking workforce evolution since 1997
- 3,200+ employees surveyed in the latest wave
- 850+ HR leaders and executives surveyed across industries
- 275,000+ workers and thousands of organizations studied throughout our research history
- Multi-generational insights spanning Gen Z, Millennials, Gen X, and Baby Boomers
- Post-pandemic workplace dynamics and hybrid work implications analyzed
It’s fascinating to see just how far the workplace has come. In 1997, the Emerging Workforce® Study was the first to identify three types of workers—emergent, traditional, and migrating—and the values and beliefs that define their work style. This revolutionary way of viewing the workforce uncovered substantial insights about how to effectively recruit, manage, and retain them.
Since then, each annual study expanded upon the previous one to provide trending data that paints a detailed portrait of the American workforce. It’s the only national representative survey of both employers and employees, reflecting the opinions of 225,000+ workers and thousands of companies over the life of the study.