Why franchise in Grand Rapids?

Be part of a community with a sense of pride

The second-largest city in Michigan, Grand Rapids overlooks the Grand River and is well-known for its Midwestern friendliness and hospitality, priding itself on maintaining a small-town feel even as the city continues to grow. Grand Rapids is also home to an eclectic mix of breweries, restaurants, and cultural attractions, from the Frederik Meijer Gardens & Sculpture Park to the 25,000-square-foot Downtown Market.

Grand Rapids’s diverse economy is not dependent on any one industry, making it resilient and ensuring sustained growth. It’s consistently ranked in the country’s fastest growing economies and is a particularly favorable climate for opening a small business.

Top employers in Grand Rapids:

  • Meijer
  • Herman Miller
  • Steelcase
  • Haworth
  • Gordon Food Service

Grand Rapids business highlights

Top 10 nationally in fastest growing economies

#6 small city poised for growth

#2 best city for new small business

575,000+ person workforce

4 Fortune 1,000 headquarters

Available staffing models in Grand Rapids

Become a Spherion Business Owner.

When you're ready to start your franchising journey with Spherion, text, call, or email Dan to ask how you can become part of our franchise community.

Dan Brunell

Dan Brunell

Regional Vice President of Franchise Development

Dan’s background as a senior executive in the staffing industry and founder of a top franchise brokerage equips him with more than 30 years of experience helping prospective franchisees succeed.