Why franchise in Atlanta?

Be a part of a thriving innovation hub

Known as the city within a forest, Atlanta is home to hundreds of startups, growing companies, and corporate headquarters. With a world-class talent pool from nearby top colleges and universities, the area’s highly educated professional workforce is always expanding—and always looking ahead to what’s next. Atlanta’s mild weather and low cost of living make it easy to see why more than 7 million people already call the Atlanta metro area home. 

Atlanta, Georgia, stands out as a prime location for opening a staffing franchise due to its dynamic economic landscape, making it an attractive market for businesses seeking to provide workforce solutions. The city has experienced significant economic growth and serves as a major business hub in the southeastern United States. Boasting a diverse range of industries, including technology, finance, healthcare, and logistics, Atlanta provides ample opportunities for staffing services to cater to the diverse needs of businesses operating in various sectors. The city's strategic location and well-developed transportation infrastructure, highlighted by Hartsfield-Jackson Atlanta International Airport, facilitate smooth business operations and the recruitment of talent from across the nation.

Moreover, Atlanta's robust population growth contributes to the demand for staffing services, as businesses seek qualified professionals to fill a wide array of roles. The city is home to several universities and colleges, ensuring a steady influx of educated and skilled individuals into the workforce. This rich talent pool becomes a valuable resource for staffing franchises looking to connect businesses with qualified candidates. The entrepreneurial spirit that thrives in Atlanta's business environment further enhances the city's appeal for franchising ventures, providing a supportive landscape for business growth.

Atlanta's reputation as a diverse and vibrant city extends beyond its economic prowess. With a mix of urban and suburban living, a high quality of life, and a thriving cultural scene, the city becomes an enticing destination for professionals of all backgrounds. The diverse industries present in Atlanta, such as film and television production, information technology, healthcare, and manufacturing, offer staffing franchises numerous opportunities to cater to the specific needs of businesses across different sectors. Overall, Atlanta emerges as an ideal location for a staffing franchise, providing a combination of economic vitality, diverse industries, a skilled talent pool, and a supportive business environment.

Companies headquartered in Atlanta:

  • The Home Depot
  • UPS
  • Delta
  • Coca-Cola
  • Equifax
  • Salesforce
  • Assurant

Atlanta business highlights

A top-five state for doing business

Rated #1 among U.S. cities for tech jobs

#46 top entrepreneur-friendly city

5 million+ person workforce

33 Fortune 500/1000 headquarters

$455 billion economy

Spherion's General Staffing Business Model

Atlanta's steady economic growth over the past 3 decades means companies of all sizes are constantly looking for qualified talent, whether they're starting, scaling up, or backfilling established positions. 

Our general staffing model involves working hand-in-hand with local companies to source the best and brightest for temporary, temporary-to-hire, and permanent technology positions. As a Spherion franchise owner in Atlanta, you'll focus on specialized staffing and recruiting for companies in a variety of essential industries.

Learn more about Spherion's general staffing model

Become a Spherion Business Owner.

When you're ready to start your franchising journey with Spherion, text, call, or email Dan to ask how you can become part of our franchise community.

Dan Brunell

Dan Brunell

Regional Vice President of Franchise Development

Dan’s background as a senior executive in the staffing industry and founder of a top franchise brokerage equips him with more than 30 years of experience helping prospective franchisees succeed.