e-commerce digital marketing specialist.

Responsibilities:
Develop and implement comprehensive digital marketing strategies to drive traffic, increase conversion rates, and achieve sales targets on e-commerce platforms.
Manage and optimize online product listings and storefronts on BigCommerce and Amazon, ensuring accuracy, consistency, and alignment with brand guidelines.
Plan, execute, and monitor paid advertising campaigns across various platforms, including but not limited to:
Amazon Advertising (Sponsored Products, Sponsored Brands, Sponsored Display)
Google Ads
Social Media Advertising (Facebook, Instagram, etc.)
Expertly navigate ad spend, making daily adjustments and pivots as needed to ensure campaigns remain within the specified budget and achieve optimal performance.
Conduct thorough keyword research, competitor analysis, and market trend analysis to identify opportunities for growth and improvement.
Optimize website content, product descriptions, and marketing materials for search engines (SEO) and user experience.
Analyze website traffic, sales data, and campaign performance metrics to identify trends, measure ROI, and make data-driven recommendations for optimization.
Generate regular reports on key performance indicators (KPIs) and present findings to management.
Stay up-to-date with the latest e-commerce trends, digital marketing technologies, and platform updates.
Collaborate with cross-functional teams, including sales, customer service, and product development, to ensure a cohesive and effective online customer experience.

Working hours: 8:00 AM - 5:00 PM

Skills:
Experience with other e-commerce platforms (e.g., Shopify, WooCommerce).
Knowledge of email marketing best practices.
Familiarity with graphic design tools (e.g., Adobe Photoshop, Canva).

Education:
Bachelors

Experience:
4-7 years

Qualifications:
Bachelor's degree in Marketing, Business, or a related field.
Proven experience as an E-commerce Digital Marketing Specialist or similar role.
Expert-level knowledge of BigCommerce and Amazon Seller Central/Vendor Central.
Demonstrable experience in managing and optimizing paid advertising campaigns on Amazon Advertising, Google Ads, and social media platforms.
Exceptional ability to navigate ad spend and make real-time adjustments to maintain budget and maximize ROI.
Strong understanding of SEO principles and best practices.
Proficiency in web analytics tools (e.g., Google Analytics).
Excellent analytical, problem-solving, and decision-making skills.
Strong communication, collaboration, and interpersonal skills.
Ability to work independently, manage multiple projects, and meet deadlines.


Apply today!

Spherion has helped thousands of people just like you find work happiness! Our experienced staff will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temp-to-perm or direct hire opportunities, no one works harder for you than Spherion.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Spherion, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact Callcenter@spherion.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Spherion offers a comprehensive benefits package, including health, and an incentive and recognition program (all benefits are based on eligibility).